Tell your business story!
We are rewarding people who employ a strategy Mark and I teach. Connecting with media, and telling your story. ALL of our guests on our show this week are entrepreneurs in unique businesses, telling their stories in media. Don’t just listen to their stories, but emulate their strategy of having personality, passion, and ability to tell a story.
Ryan Evans is the president of Rand Media Group in Chicago, and the founder of Bitesize PR www.BitesizePR.com “Cheap PR for Small Businesses”. Ryan actually helps you achieve the goal of finding places in Media to tell your story!
David Levine and his wife Melissa are the owners of Illinois Nut and Candy in Skokie, IL and online at www.RaisingTheCandyBar.com. David is known as the “The Candy Man”, and turned an ordinary candy operation into a sweet business. David is a game changer. He realized that to distinguish his company from other candy companies he needed branding that not only differentiated his candy business from his competition, but his clients from their competition too. David is going to share all about how he transformed his business into a specialized, highly memorable experience.
Kelly Daugherty and Jayne Drew are tennis friends and owners of Smashing Golf & Tennis www.SmashingOnline.com/, THE ONLY golf & tennis brand that shapes and slims. We’re going to let them talk about their inspiration for their product line, because frankly, we cannot do it justice. Kelly’s was a VP at a top advertising agency where she specialized in consumer insights/strategy writing and how to target consumers, while Jayne has vast international business experience holding high-level positions in both the Financial Services and IT industries.
Drill Sergeant Daniel Alarik was born in Anaheim California and raised in North Barrington, IL. Daniel joined the Army after High School in 2000. He was deployed twice in Operation Enduring Freedom from 2002-2004 and graduated from the US Army Drill Sergeant School in Oklahoma in 2007. He also and served as an Infantry Drill Sergeant in Fort Benning GA from 2008-2011. Daniel started Grunt Style www.GruntStyle.com in November 2009 WHILE IN THE ARMY. He has the most popular military/patriotic pride apparel website on the web selling over 650K in products in two years. Daniel does not have a business degree, does not have business experience, and admits he’s not that great of an artist, yet he’s got an amazing business and excellent products
Our guests this week are true inspirations. We can’t wait for you to meet them!